For already the 8th time in a row, Projektpilot realises the brand appearance of Dâ€™art Design Gruppe at the EuroShop, world-leading fair for trade investments in Duesseldorf. This year's motto on the 247 sqm large brand world is "UNDO" and visualizes the process of design by means of a media exhibition area.
The wooden architecture built from oversized wooden building stones invite visitors into an almost sacral exhibition space. There is music in the background, nevertheless visitors immerge in a calm atmosphere with a multimedia exhibition at the centre table in the brand world's core. A huge, almost floating wooden table holds several tablets for visitors, with which they can decrypt the exhibition codes on the walls. Last but not least, visitors can experiment with the priniciple "do and undo" with the help of thousands of wooden building stones.
Customer: Dâ€™art Design Gruppe, EuroShop 2014
Fair: Messe DĂĽsseldorf
Size: 247 qm
Photography: Lukas Palik
Partner: Visage Messe- und Ausstellungsbau GmbH