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Trade Fair
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18.01.2011

Habitat Bed

For the first time Projektpilot realizes the new appearance of the mattresses manufacturer Rummel at the imm cologne 2011. Since the appearance is meant to be used for three years it fulfils the most divers fair requirements.

Variable in shape and looks the fair appearance consists of an external shell that can be activated with different multimedia tools. Fabric sails with printed photographies visualize the coolness of a forest and contrast the warm atmosphere of the stand’s interior. The clear focus is put on the product presentation: spotlights create a dimmed atmosphere and make Rummel’s leading topic for this year “sleep and sleep comfort” experienceable. As a general contractor Projektpilot not only takes care of the assembly, storage and logistics of the fair appearance, but also ensures a smooth implementation and arrangement of new fair topics.

Client: Rummel-Matratzen GmbH
Area: 225 sqm
Location: imm cologne

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1Rummel 37.jpg
1Rummel 43.jpg
Rummel 2.jpg
Rummel 10.jpg
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